According to Peter Chane, a senior product manager for Google Video, Google has agreed to pass on to the Diet Coke and Mentos clan "most advertising revenue" generated by their latest video. "This is the first case where we matched up video content with advertising," Chane explained. "We've taken user-submitted material that is not considered professional content and monetized it."Computers.net: Get Paid for Your Videos: Google Video (not YouTube) Now Sharing Ad Revenue
Interestingly enough, this move forward in online video is happening from Google Video and not coming first from the coveted YouTube. When questioned about how this might affect the Google/YouTube relationship, a Google representative said, "Until the deal closes, we're continuing to operate as two separate companies."
People interested in participating in the Sponsored Video program are directed to a Google Video page that says it is for publishers with more than 1000 hours of video available.Techcrunch » Blog Archive » Google Video Goes High Brow with Revenue Split